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Reevo
Product
Reevo is a hubless, spokeless ebike that prioritizes style, security, and safety for the modern urban cyclist.
Crowdfunding Campaign Page
I wrote copy and proposed visual concepts for a landing page Rainfactory used to collect leads ahead of Reevo's crowdfunding campaign on Indiegogo. The page achieved an average email signup conversion rate of 17%.
Most of the copy and visual assets from this landing page were then used for the crowdfunding campaign page on Indiegogo. Reevo hit double their funding goal just 15 minutes into their campaign, which collected a total of $6,759,172 in pre-orders.
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